Bert the Turtle was created in 1951 by the U.S. Federal Civil Defense Administration to teach young children how to prepare for a nuclear blast.


The cute little turtle was designed to make the frightening prospect of nuclear war more bearable.

Bert the Turtle gets a lot of flak today for supporting tactics that seem flimsy, like telling people to hide under a picnic blanket when the flash from a nuclear detonation reached them:

GIF: youtube/nuclear vault

No fire, no panic, and the bike is still in working order, eh, Bert?